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2 minutes

Geschreven door: Casper van Schie

us becomes a B Corp: the journey has begun!

us. is a digital partner for numerous NGOs and other charitable organizations in the Netherlands and beyond. Not because it’s where the big money is, but because we believe it’s important (and necessary) to do something positive for the world. That might sound ambitious, but at us., we know that positive change usually starts small. And that means our modest contribution matters too.

  • B corps
  • certificering
  • duurzaam ondernemen

To strengthen and make our positive impact more visible to our clients, partners, and (future) employees, we recently embarked on an exciting journey. The ultimate goal of this journey is a ‘B Corp certification’: an internationally recognized certification awarded to companies that meet rigorous standards for social and environmental performance, transparency, and accountability.

At us., we know that positive change usually starts small

A B Corp certification proves that as a company, you’re not just focused on profit but are also committed to making the world a better place. It demonstrates how your mission and strategy contribute to your surroundings, the environment, your customers, and your employees. As a B Corp, you become part of a global community of like-minded companies working together to drive positive change

Exactly what we want

But I don’t call it a journey for nothing; there’s quite a lot involved. Fortunately, we are guided every step of the way by the ‘impact accelerators’ from No Dodos. Every 14 days, we come together to systematically go through all the phases of the ‘B Impact Assessment.’ In between, there’s a lot of homework to be done. It’s challenging and inspiring.

We started this month, and it’s already clear that this process (which will take over a year!) will bring us a lot of insight, awareness, and areas for improvement. And hopefully, in the end, the title ‘Certified B Corporation’!

I’ll keep you posted.

– Casper van Schie

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